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Lui Magazine - Playboy France French Playboy Lui makes a comeback after decades of non existence. Lui the legendary French mens magazine of the 1970s made an audacious return to the shelves. Considered as France’s answer to ‘Playboy’, the comeback edition's cover-girl was award-winning actress Léa Seydoux, who was photographed in several soft porn poses. Founded in 1963 by Daniel Filipacchi, a fashion photographer turned publisher, the magazine had its heyday in the 1970s as a kind of Playboy "à la Francoise. First marketed forty years ago as “the magazine for the modern man”, the latest edition retains many of its old features from its heydays as well as welcoming new additions such as ‘That’s what she said’. Buy a subscription or a single issue of Lui Magazine, only at Magazine Cafe.
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